If you want to grow your social media account then you should be actively looking for new ways to get extra followers. The more followers you get, the larger the number of people that each of your new posts will be automatically broadcast to. This is ultimately one of the primary objectives of social media and it’s what will give you a lot more reach and authority thus ensuring that all your hard work is not for naught.
But how do you go about growing your followers when you’re starting from humble beginnings? Read on and we’ll look at some of the best ways to do soÉ
This is one of the simplest and easiest ways to get more followers Ð simply head onto your platform of choice and then go about adding as many people as you can. What you’ll find is that a large proportion of those people you add will respond in kind and immediately add you back. It can be slow going but it’s an almost guaranteed way to extend your reach and influence.
Retweeting, repining or resharing is one of the very best ways to grow your following. Why? Because once again the people you help out will often want to do the same for you and that way you can expose yourself to their audience too. Continue reading →
5 Big Reasons Why You Should Use Facebook Ads
If you’re looking for a quick and highly effective way to reach a massive audience, then Facebook advertising is an excellent option. Read on and we’ll look at five of the biggest reasons for this and why you should consider it for your business.
1. It’s PPC
PPC means ‘Pay Per Click’ and is also the format of another very popular advertising network: Google AdWords.
The appeal of PPC is that you don’t pay anything if your ad isn’t effective. You are only paying here when someone actually clicks on your advert meaning you get free exposure for your brand and meaning that you won’t pay a dime if your ad doesn’t encourage anyone to actually visit your site. If you then make sure you dissuade anyone who isn’t likely to be a customer in your ad, you can almost guarantee ROI.
2. It Fits Any Budget
Due to the nature of Facebook ads, this also means you can always afford them no matter your budget. You set the amount you are willing to pay out each time someone clicks on an ad and the only drawback for making this number low is that your ad won’t be shown as often. Even if you only spend a few dollars Continue reading →
Social media is an incredibly powerful marketing tool that can help you to reach a potentially unlimited number of people with the very minimum investment in terms of time, money and effort.
But while social media might be incredibly powerful, it’s still only going to be as good as the strategy you have in place and if you haven’t first established yourself as a credible authority then you’ll find that everything you do falls on deaf ears.
To improve your effectiveness then, you should make this one of your biggest focusses. Here are ten ways to build that credibilityÉ
Create a Blog
Then fill it with well-researched, in-depth and informative posts and share them on social media. This is content marketing 101 and one of the best ways to establish trust and authority. If you can’t write, hire someone who can to do it for you.
Unfortunately, if you have a social media account with 14 followers, you will have a hard time convincing people to put stock in what you say. Of course it shouldn’t necessarily matter but it does. People see this as an indicator of your authority Ð so get to work growing that number. Continue reading →